When to launch a private brief

Modified on Wed, 22 Jul at 1:18 PM

Ready to launch a private brief where only hand selected Creators can apply?

Go to the Targeting page of any brief/draft and select 'Private brief.' Add Creators by hand selecting from the pop-up. This is pre-filtered for your brief type, pulling in your Favorites. 


Creators will be notified via email and must apply/be accepted via the standard brief flow. No other Creators will be able to see this brief. Creators will receive a reminder email to apply 2 days and 4 days later. 



How to add Creators to a private brief:

  1. Navigate to the Targeting page of the brief wizard
  2. Choose Private brief
  3. Select + Add Creators
  4. All Creators shown here are in your Creator Hub. Use filters or search to narrow down and find the exact Creators you want to be able to apply. 
  5. You are set to Launch! 


A few things to note:

1. You may continue adding Creators as long as the Apply By Date is in the future  

2. You can’t launch a private brief with zero creators. 


Why would you launch a private brief?

1. Quickly get product to a few Creators

2. Brief series with the same Creators

3. Fast turn around for Creators that already have your product

4. Ambassador brief


Benefits of a private brief?

1. Increased efficiency and time savings

2. Improved content outcomes

3. Stronger, more authentic Creator partnerships


Learn more by watching this video. 

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