How does Cohley check the music in Creator videos?

Modified on Tue, 15 Sep at 5:17 PM

Every video a Creator submits is checked for the music it contains. Cohley's AudioVerify check identifies the track and confirms whether it came from Slipstream — the royalty-free catalog Cohley licenses and sources music from on your behalf. The result appears on the asset while you're reviewing it, so you know what you're cleared to do with the content before you accept it.

Why it matters

Music is the one part of a Creator video whose rights Cohley can't grant you. Your Content Rights cover the content the Creator made for you — but a commercial track inside that video belongs to whoever owns the recording, and no amount of licensing on the content itself changes that.

That's a live problem the moment you put spend behind an asset:

  • Paid social — platforms match audio automatically. A claimed track can get your ad's audio muted, the post taken down, or the ad rejected before it runs.
  • Retailer and partner channels — where a pulled asset is most expensive and most visible.
  • You're covered when you use the catalog — for licensed music used within your content, your brand is a named indemnified party under Cohley's agreement with Slipstream, so the protection runs to you directly rather than stopping at Cohley. That coverage applies to the licensed catalog — not to audio a Creator brought from somewhere else, which is exactly what AudioVerify is looking for.
  • Organic sounds don't travel — a sound a Creator grabbed inside TikTok or Instagram is licensed for posting on that platform, not for reuse in your ads, on your site, or in a retailer deck.

AudioVerify tells you which bucket an asset is in before you commit budget to it, rather than after a platform flags it.


What gets checked

Videos only. Photos have no audio, so there's no AudioVerify card on an image asset. Every video is checked automatically — you don't need to request it, and it runs whether or not your brief asked for royalty-free music.


Where to find it

Open the asset and click into the Full Asset View. In the Content Review panel, the Asset Compliance tab holds the AudioVerify card at the top, above your AI Asset Analysis results.

The card names the track it found under Song Identified — title and artist — so you can see exactly what's in the video rather than just a pass or fail.

The check runs as soon as the Creator submits, so in practice the result is waiting for you by the time you sit down to review — you shouldn't have to accept an asset without knowing where its music came from.


The results

StatusWhat it meansWhat to do
Copyright FreeThe music has been verified as royalty free — the track came from the Slipstream catalog.Nothing. Accept and run the asset across your digital channels as-is. If you don't like the music selection, you can still send a change request. 
Copyright RiskThe music identified could not be verified as royalty free by Slipstream. It may be a commercial track, a platform sound, or music licensed somewhere Cohley can't see.While you can accept the risk, we suggest sending a change request to use a sound from Slipstream. Assume you don't have music rights for paid use.
No Music IdentifiedNo music track was found. Voiceover, ambient sound and sound effects are not music.Nothing — there's no music risk. If you wanted a soundtrack, send a change request so the Creator knows to add one.
PendingThe result hasn't returned from Slipstream yet. This usually takes a few minutes, and should always land well within an hour.Check back shortly — you should have the result before you're ready to accept the asset. Don't approve it for paid use while it's still Pending. If an asset sits on Pending for more than an hour, flag it to your Cohley contact.
Sent to CreatorYou've sent a music change request on this asset.Use View Change Request on the card to see what you asked for.


Asking for a different track

You can send a music change request from any video asset, whatever its status. The Creator gets your request with a Find music with Finn button attached, so they can pull a cleared track for your brief in a tap and re-upload — see How do I send a music change request?


What a Copyright Free result actually gives you

Cohley holds a blanket sync and master-use license with Slipstream, so tracks from the catalog are pre-cleared — your team never has to clear a song individually. When a Creator sets a Slipstream track to content made for you, these rights come with it:

  • All digital media — social, streaming, web, podcast and downloads.
  • Perpetual and worldwide — once a track is synced into your content, that content can keep running, anywhere, indefinitely. It survives even if Cohley's license with Slipstream later ends.
  • Public performance covered — cleared through the PROs, at no extra cost to you.

Two limits worth knowing:

  • Digital only — not broadcast. The license covers digital media. TV and other broadcast placements are not included and need separate clearance Cohley hasn't bought on your behalf. If an asset is heading for broadcast, raise it with your Cohley contact before it airs.
  • The music travels with the content, not on its own. You have the rights to the track as it sits inside the finished piece. You can't lift the audio out and use it as a standalone file, in another edit, or under content that didn't come from the brief.

If your legal team wants the grant documented, a written Usage Rights Summary is available — ask your Cohley contact.


Why Copyright Risk doesn't always mean the Creator did something wrong

AudioVerify confirms one thing: whether the track came from Slipstream. A Creator who licensed music elsewhere, or used a sound native to a social platform, comes back as Copyright Risk even though they believed they were cleared. That's still a real risk to you, because Cohley can't confirm those rights on your behalf — and platform sounds in particular are licensed for organic posting on that platform, not for the paid and retailer uses your Content Rights cover.

If a Creator tells you they hold a license for the track, that's a conversation to have with them directly — Cohley can't verify an outside license on your behalf. The safe path is a change request.

One thing AudioVerify is not

AudioVerify is a screening tool, not a legal ruling. It flags likely third-party matches so you can act on them before content goes out; it isn't a determination of copyright infringement, and the final call on how you use an asset stays with you. Use it the way it's meant to be used — as the signal that tells you which assets deserve a second look.


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