How do I add a brand as a Paid Partner on Instagram

Modified on Thu, 9 Nov, 2023 at 1:25 PM

Instagram- Before you post:


1. Click "Add paid partnership label"

2. If the brand hasn't approved you yet, search for the brand in the search bar and then click "Add"

3. Click "Add brand partner to boost". If your brand partner promotes this post, the promoted post may appear from their account instead of yours if people are more likely to respond to it. Your ability to edit the post will be limited if the brand decides to promote your content.

4. Once that is turned on, your post is good to go live! Please ensure all music used in the post is Commerical free



Instagram- If you've already posted:


1. Click the 3 dots at the top right corner of your post

2. Click "Partnership label & ads"

3. Click "Add paid partnership label"

4. If the brand hasn't approved you yet, search for the brand in the search bar and then click "Add"

5. Click "Add brand partner to boost". If your brand partner promotes this post, the promoted post may appear from their account instead of yours if people are more likely to respond to it. Your ability to edit the post will be limited if the brand decides to promote your content.


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