How does Cohley sync reviews and products with PowerReviews / Yotpo / Bazaarvoice?

Modified on Thu, 16 Jul at 6:16 PM

If your Cohley account is integrated with PowerReviews, Yotpo, or Bazaarvoice, the sync is real-time and bidirectional — there are no files for you to send us, and we don’t generate a Product Feed File or Review Import File for syndication. Everything happens via API.

How it works

  • Your product catalog flows IN to Cohley. When you build a brief, we pull in your current product catalog from your integration partner in real time. The products available for selection on a brief reflect what’s in your PR, Yotpo, or BV account at that moment.
  • Your reviews flow OUT of Cohley. When a creator submits a review, Cohley assigns it to the product the creator selected and pushes the review back to your integration partner in real time — where it goes through your usual moderation and syndication flow. For Bazaarvoice, we now push the complete review — the star rating and written text along with any photos and videos the creator submitted — so review videos syndicate to your retail partners too.

You don’t generate, upload, or send us any review files. You don’t need to maintain a Product Feed File for Cohley. The integration handles it.

Adding new products (SKUs)?

Just add them to your catalog in PowerReviews, Yotpo, or Bazaarvoice. They’ll appear in Cohley automatically the next time you build a brief.

Collecting reviews before a product is live

You can start gathering reviews before a product is live on your site. Just add a shell product to your catalog in PowerReviews, Yotpo, or Bazaarvoice — we can pull it into Cohley even if it has zero inventory and hasn’t been pushed to your ecommerce site. Collect reviews against that product now, and once it goes live, the reviews will already be there, ready to display.

Can reviews be changed after they’re pushed?

Once a review has been pushed to your integration partner, it can’t be changed from within Cohley. If a review was pushed to a temporary SKU — for example, for a product that wasn’t live yet — your integration partner (PowerReviews, Yotpo, or Bazaarvoice) has a team that can help reassign it to the correct product. Reach out to them directly for reassignment.

Don’t have an integration yet?

See the relevant setup guide:

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